*I prefer to have your artwork provided in a Vector based format. Vector artwork formats include files created using Adobe Illustrator, Photoshop, InDesign, Macromedia Freehand, Corel DRAW, Paint Shop Pro, AutoCAD and similar programs. If I have a copy of your logo in a Vector based format, I am able to utilise elements of the logo in any artwork layouts, scaled to any size, without loss of quality, and I can make sure that what you see onscreen is the colour that the image was originally designed to be. Vector formats are typically provided to you as a PDF, or one of the following formats: .ai / .eps / .pdf / .emf / .psd / .psb
^Raster based artwork formats can be created by almost every program that can generate and manipulate images. Raster based formats are used effectively on many websites, but results will not be as reliable as those obtained using Vector based formats. Raster based formats end with one of the following file extensions: .bmp / .wbmp / .gif / .jpg / .jpeg / .png / .psd / .psb / .tif / .tiff
~If your artwork is not provided to me in a Vector based format you will experience shifts in colour and quality of display on any device, and run the risk of reproductions with poor colour matching and your artwork looking blurred or pixelated. I cannot accept responsibility for the results obtained utilising any non-Vector based files.
c. If you have a preference for a particular colour scheme, please check a maximum of 5 of the 215 Websafe colours below that you prefer to use. How these colours will be used will be discussed in more detail during our design meeting.*
*Whilst I take great care to match all colours to your satisfaction, there is no guarantee that I will be able to exactly match the colours you would like on your website, unless you provide the exact HTML colour codes. You should also be aware that colours will appear differently on different types of digital equipment depending upon its brand, operating system, specification, age, screen settings, browser settings, external lighting conditions and a range of other factors beyond our control.